Strategic Visionary &
Business-Driven Creative Leader

With a deep passion for storytelling and creative business development, I’ve spent my career shaping impactful campaigns, innovative commercial products, and dynamic brand experiences. My background spans some of the most influential media houses where I’ve combined strategic leadership with a strong creative vision to build and grow successful initiatives.

I thrive in the intersection of creativity and strategy, always seeking ways to connect the big picture with tangible results. As a leader, I’m dedicated to coaching and empowering teams, ensuring they have the right conditions to thrive and deliver outstanding work. For me, storytelling is not just about engagement—it’s about crafting meaningful connections that drive both brand and business forward.

Experience  

2022 – Aller Media
Head of Creative Studio

2019 – Schibsted
Schibsted Brand Studio Brand Studio

2014-2019 – Bonnier
Bonnier News Brand Studio – Wasp
Bonnier Magazines & Brands – Creative Studio

2011 – 2014 Walt Disney  
Home Entertainment, Disney Channel and
Disney Media Distribution  

2010 –  Mind Apps
Mindfulness App

2001 –  Art Director/Creative Director

Education   
Hyper Island, UGL 
Berghs School of Communication